There’s nothing quite like people who have built audiences or careers, in part, on the tumblr platform, complain when the company finally starts trying to make money.
Yeah, that repetitive Radar image sure is an unfair cost for the 4 or 5 years of free hosting, community features, and publicity via the radar, discover tab, mentions in features, etc.
Holy FUCK people are whiny.
I think people complain because they care so much about this amazing thing called Tumblr. I know that’s the case for me.
Tumblr has a once-in-a-lifetime opportunity to redefine the digital advertising experience and right now they are blowing it. Digital advertising can be additive to the overall content experience, particularly on a platform like Tumblr. Tumblr has a lot of user goodwill they can leverage for themselves and their advertising partners. They are allowing this opportunity to pass them by.
And as to your argument about all the free stuff they give us. Do not forget Tumblr’s $850,000,000 valuation is based solely on the huge volume of content its users produce on a daily basis. So there is a quid pro quo at work here that justifies some “whining.”
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